GEO Promotion

Your customers are already actively using ChatGPT, Gemini, and other AI assistants to search for products and services. We help your projects be visible not only in Google but also in AI search. GEO optimization is a new SEO approach that helps you attract even more target audience.

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GEO Promotion
98%

SEO Health

Excellent

Cases

150+

8+ years of SEO experience

What’s Included in GEO Optimization

including ChatGPT, Gemini, Claude, Perplexity, Grok, and other LMMs

01

AI Search Visibility Analysis

First, we determine how AI systems see your site and how understandable it is to them. We check your presence in responses from popular assistants: ChatGPT, Gemini, Perplexity, Bing Copilot. We analyze which pages appear for which queries, the content format, and how it is presented.

02

Content & Structure Optimization for LLM

Next, we ensure LLM-based systems can easily access and process your information. We refine site structure, add LLM-friendly formats, FAQ blocks, structured elements, create simple and clear content, emphasize expertise, and consider local queries.

03

Boosting Brand Presence & Mentions in AI Chats

For generative search, both content format and authority matter. In GEO optimization, we work on brand image, engage local platforms, directories, and reputable media. Presence of quality company content on external sources increases the likelihood that LLM will choose your site.

Who is suited to promotion in AI systems?

in collaboration with SEOGeeks

В2В & B2C products

Logistics companies, marketing agencies, construction organizations, and other companies in the B2B sector are in a constant race for customer attention. GEO allows you to significantly increase your audience reach and online presence, as well as boost brand awareness and authority.
#1

В2В & B2C products

For manufacturers and suppliers of business products, mentions in AI chatbots mean an increase in incoming requests and customer trust. This is especially true for companies with thousands of product ranges, where it is important that AI systems correctly perceive products and recommend them in responses to relevant queries.
#2

SaaS solutions

The audience for such services is one of the most tech-savvy. It increasingly chooses AI chats over classic Google searches, while understanding how such systems work and knowing how to formulate queries correctly. Therefore, GEO for SaaS solutions is a prerequisite for staying in the field of vision of the target audience.
#3
Custom Approach

How much does AI promotion cost?

The cost of GEO promotion depends on the specifics of the project. The number of pages, the amount of content, the range of goods and services, the geography of the audience, and the competitiveness in the niche—all these factors affect the price. The current visibility of the brand in II models and, accordingly, the volume of future work are also important. Tell us about your project, and we will develop a relevant price and GEO promotion strategy.

starting at
$800

Final price is calculated after the project audit

Reply within 30 minutes

Stages of Website Promotion under LLMs 1

step-by-step instructions for achieving the desired result

01

GEO Analysis of Website and Niche

We check whether popular AI systems (Google AI Overviews, ChatGPT, Perplexity, Gemini) reference your brand. We evaluate your competitors’ presence in AI responses, as well as the key topics and queries that interest your audience.

02

Technical Audit

We check how user-friendly the website is for language models. We assess the current structure, page load speed, metadata, mobile optimization, and microdata.

03

Structure Development

We design the website navigation logic and prepare a structure that is convenient both for human users and artificial intelligence.

04

Website Promotion Strategy Formation

We define promotion goals and objectives. Based on the audit results, we create technical specifications for optimization. We analyze competitive advantages, prepare a content plan, a list of placement platforms, and a link-building plan.

05

Semantic Core Development for Large Language Models

We create a semantic core relevant to user queries, search engine algorithms, and language models. Keywords are clustered based on geolocation, user intent, LLM algorithms, and other parameters.

06

Content Optimization for LLM

We work both with existing texts, adapting them to new algorithms, and with content creation from scratch. We focus on AI-friendly information formats – structured content, FAQs, diagrams, and clear formulations.

07

Website Reputation Management Online

For neural networks, it’s important not only what is published on your website but also your digital presence. Within Generative Engine Optimization, we first evaluate, then provide recommendations to improve your online reputation. This includes work with Google Maps, review sites, local directories, social networks, and preparing case studies and expert materials.

08

GEO Link-Building

We identify authoritative platforms in your niche and prepare content for publication. The result is improved Google search rankings, trust from AI models, and a higher likelihood of being selected by smart assistants.

What our clients say

"Thank you to the SEOGeeks team for their fruitful cooperation over the past few years. Thanks to the joint efforts of the development teams and SEOGeeks, the website is at the top of the search results and consistently attracts interested customers. I recommend this agency team for cooperation!"
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Victoria Rudenko

CEO & Founder Easy Travel Abroad

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"I represent RotoEuroplast, a manufacturer of plastic products and solutions for industry, where a steady stream of new customers and partners directly depends on the company's visibility on the internet. When choosing a search engine optimization contractor, it was important for us to find a team that not only performs standard SEO tasks, but also truly understands business processes and knows how to work with industrial topics. The specialists analyzed the structure of our resource, the competitive environment, and the semantics of the industry in detail, and then proposed a clear and well-founded promotion strategy. I would especially like to note the professionalism of the SEO specialists: they explain every decision, offer effective technical and content improvements, and always focus on long-term results."
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Ivan Melnik

General Manager of RotoEuroplast

roto_logo
"At Digiway, we develop digital products and understand how important it is to take search engine requirements into account at the website creation stage. That is why, when developing our own website, we decided to bring in external specialists to carry out SEO during the development stage. The specialists conducted a detailed analysis of the future structure of the website and prepared recommendations on page architecture, internal linking, semantic core formation, and technical parameters that directly affect further promotion in search engines. We would like to separately note the expertise of the team — all recommendations were well-reasoned, structured, and adapted to the real tasks of the project and the specifics of development."
yana-lytvynenko-digiway

Yana Lytvynenko

Founder & CTO - Digiway

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Our Advantages

Why you should choose AI SEO services from SEO Geeks

The number of AI chat users is growing rapidly. But you don’t need to understand how they work to attract customers from there — our team will take care of that. We understand how LLM systems work and have a step-by-step AI promotion plan. We adapt it to the specifics of your company, taking into account the specifics of your business, geography, and niche competitiveness. You will see the effect of promotion in reports, statistics, and visible business results.

AI SEO is the way to reach customers who don’t even go to Google, and whose numbers are growing every day. And we know how to bring them to you!

Cost-effective GEO promotion

Budget transparency, ROMI calculations, break-even point, full immersion in the client’s business, and forecasting results allow the client to get a clear picture of their investment in AI promotion services.

Individual approach

Each project is considered separately. We do not follow a template, but analyze each project individually for high-quality and effective AI promotion.

Middle+ specialists

Our team consists only of qualified specialists with many years of experience.

FAQ

Answers to frequently asked questions

GEO promotion can be considered next-generation SEO. However, it is important to understand that GEO does not replace traditional SEO. A website still requires technical optimization, link building, and high-quality content. Together, these strategies ensure stable organic traffic from multiple sources.

While classical SEO focuses on search engine algorithms, Generative Engine Optimization (GEO) targets the logic of LLM systems. Within this approach, it is crucial to make the website understandable and user-friendly not only for humans but also for neural networks.

This approach opens a new source of organic traffic. You gain increased audience attention, higher targeted website visits, and enhanced brand recognition.

Key elements for effective ChatGPT promotion include quality technical website optimization, structured content, the use of AI-readable data formats, reputation management, and continuous performance monitoring.

Generative Engine Optimization is suitable for any company aiming to attract clients not only via Google but also through AI assistants. It is effective for B2B and B2C products and services, SaaS projects, media projects, local businesses, and more.

All businesses operate in a competitive environment. Successful businesses stay one step ahead. Implementing an AI-focused promotion strategy allows you to capture clients your competitors are currently missing. It ensures visibility where users are already searching for information and making decisions.

Yes, the structure and content need adaptation for AI, including adding structured data and enhancing expertise. Technical optimization is also critical: clean code, fast page load times, mobile responsiveness, and more.

This service is relevant for anyone who wants to remain visible in modern search formats: manufacturers, suppliers, retail networks, local businesses, mass media, IT companies, and more.

Once a user submits a query, AI systems start searching and aggregating data from numerous sources. Priority is given to websites that are easily readable and understandable by neural networks. The presentation and expertise of the information are then analyzed, and the system compiles a response from the selected sources.

All major AI platforms use generative search: ChatGPT, Bing Copilot, Perplexity, Gemini, Claude. Google SGE (Search Generative Experience) also employs it, generating concise answers to user queries and displaying them above other search results.

GEO attracts audiences who use AI assistants, increasing traffic and other performance metrics.

Exact timelines depend on project scale. Audits take 7–10 days. Optimizing content for 10 AI articles takes about one month. For new websites, content creation occurs concurrently with AI optimization. Basic technical optimization lasts approximately 2–3 weeks. Building trust with AI platforms takes roughly 1–3 months. The minimum timeframe for a small project is 3–6 weeks, while a large website requires 4–6 months.

The cost of GEO optimization depends on project scope, number of pages, technical condition of the website, competitiveness, and industry complexity.

Yes, GEO promotion is perfect for local businesses since AI algorithms consider the user’s geolocation and display nearby companies.

A blog is an excellent tool for GEO promotion. Expert articles, answers to frequently asked client questions, and local reviews are particularly effective.

To evaluate GEO effectiveness, we monitor the following parameters:

  • AI Visibility Score – a visibility metric in AI showing how often your brand, product, or key expert appears in neural network responses.
  • Source Citations – number of citations from other sources.
  • Brand Mentions in LLMs – brand mentions within LLM systems, including sentiment and context analysis.
  • Zero-Click Presence Rate – percentage of presence in zero-click results.

GEO helps businesses stay visible where potential clients are searching. For SEO specialists, it is a new tool that enhances traditional SEO and helps achieve client goals.

AI SEO effectiveness can be measured manually by testing queries (e.g., “best plastic water containers in Ukraine” in ChatGPT or Perplexity) or using tools like AlsoAsked, Perplexity AI Tracker, SEO.ai, NeuralSEO (for AI Visibility), Ahrefs, SE Ranking.

Unlike traditional SEO, GEO considers the logic of neural networks. It is adapted to modern human-AI interaction, opening opportunities to attract clients in the evolving digital landscape.

By entering GEO now, you appear in AI chat responses before competitors relying solely on traditional SEO. When they adopt GEO later, you will have already strengthened your position. The earlier you invest, the greater the reach both now and in the future as AI search becomes mainstream.

What is GEO Promotion

Generative Engine Optimization (GEO, or AI Promotion) is an advanced SEO approach that considers not only search engine algorithms but also AI assistants.

GEO includes standard optimization directions (on-page, technical, backlinking) and prepares your site for interaction with artificial intelligence. AI assistants based on Large Language Models (LLM) process huge amounts of data to respond to user queries. Our task is to make your site accessible, understandable, and authoritative for AI.

Types of AI Promotion You May Encounter

AIO (AI Optimization) – comprehensive optimization of a website for AI algorithms. Its goal is to make content accessible and understandable for AI.

AEO (Answer Engine Optimization) – content optimization for AI search. Ensures site structure and information presentation are easily interpreted by intelligent assistants. This content is used in AI-generated answers.

LLMO (Large Language Model Optimization) – optimization of technical components and content for LLM behavior. LLM-friendly websites are more frequently used as sources for AI answers.

GenAI SEO (Generative AI SEO) – advanced modern SEO combining classic promotion stages with adaptation to AI systems.

LLM SEO (SEO for Large Language Models) – website promotion focused on content interaction with large language models. Includes technical and textual optimization for new AI algorithms.

SEO vs GEO – What’s the Difference

Both approaches aim to promote websites and attract organic traffic. Classic SEO focuses on search engine algorithms, while generative SEO also targets AI chatbots.

SEOGEOGoalAchieve high rankings for specific queries in Google and other search engines.Increase brand visibility in chatbot and voice assistant responses.TasksTechnical and content optimization, link building.Optimize content and structure for LLM, expand brand mentions in authoritative sources.Technical FocusSearch engine bot algorithms.Large language model algorithms.Content FeaturesSEO-optimized text for target keywords.Short, structured articles emphasizing facts and expertise.ResultIncreased organic traffic from search engines.Greater presence in AI-generated answers.

How artificial intelligence search algorithms work

Collecting data from various sources

In the seconds while the user waits for a response, AI search processes a huge number of sources (commercial websites, blogs, catalogs, social networks, maps).

Processing materials found on the web

At this stage, the neural network builds a knowledge base from which it will select the most suitable data. It is easiest for AI models to analyze websites that function correctly and have clearly organized content.

Learning and context recognition

This is where context understanding takes place. For example, a user has decided to find “high-quality shoe repair in Kyiv.” For neural networks, it is not just the inclusion of these words in the text that is important, but proof of the fact. Information presentation, reviews, ratings, mentions, photos, videos, etc. can be evaluated.

Generating answers with AI

While regular search engines give links as search results, AI creates a clear, ready-to-go answer. It keeps the info accurate and even matches the user’s communication style.

How GEO optimization helps get into AI responses

The user asks a question to an AI assistant, such as Chat GPT.

The AI begins to collect and analyze data from various sources.

Information optimized for AI search is easier to recognize and more likely to end up in the chatbot’s pool of answers.

Users see not just a link to your company, but a ready-made solution to their question.

You gain a new customer and increased visibility in AI systems.

How artificial intelligence and AI bots affect marketing and branding

No matter what niche you work in, your audience wants to find products and services not just quickly, but instantly. That’s why your potential customers are increasingly creating queries in AI chatbots, receiving ready-made answers. They don’t need to monitor links, check information, or compare prices. AI does all that for them.

The task of marketing remains the same — to be visible to the customer. But the tools have changed. Now it is important to promote the brand not only in search or offline channels, but also in AI systems.

Why it is important for brands to use GEO-marketing in chatbots

It is important for brands to use all channels to interact with their audience. And it is even more important not to ignore the fact that almost everyone today uses ChatGPT and other AI assistants. GEO-marketing is a modern necessity. And proper AI optimization will help your brand be there for your customers exactly when they need your products and services.

Why classic SEO is no longer enough

Classic SEO can ensure high positions in search results. But even being at the top of Google does not mean you will be included in Google’s AI responses. This is because artificial intelligence needs more than just optimization for key queries to select sources. Standard SEO does not aim to be visible to GPT or Gemini chat users. Therefore, by choosing only the classic method, you may lose customers who prefer AI search.

How businesses can benefit from AI-optimized websites

Attracting New Audiences via AI Search

This includes the audience that is more modern, values their time, and is receptive to new technologies. Even a small percentage of such an audience can significantly enhance marketing effectiveness.

Increasing Brand Awareness

AI chat systems don’t just provide a dry answer. They interact with users, shaping their opinions and preferences.

Driving Website Traffic

AI chats can include links to your website, text snippets, or brand mentions in their results, leading to increased targeted traffic.

Stable Product Demand

Users arriving from AI chats are already interested in your product or service. They have found the information they need, compared options, and visited your site ready for a targeted action.

Embedding in Customer Awareness

Consistent visibility in AI results enhances brand recognition and builds trust, particularly in niches where expertise is valued.

Competitive Advantage in the Market

AI optimization is a new direction emerging in the rapidly evolving digital environment. It’s the right time to apply it to outpace competitors.

Presence in Google AI Overview Block

Being featured here positions you above standard results, bringing you closer to the user.

Enhanced SEO Effect

GEO optimization improves the same metrics targeted by SEO. You gain more impressions, traffic, and conversions.

Strengthening Local Brand Presence

AI models take geolocation into account. If a user searches for services near them that your company offers, they receive all the necessary information for an informed choice: company details, contacts, and short reviews.

Adapting to a New Type of Search

GEO content optimization makes your website LLM-friendly. In turn, LLM systems select it as a source of information, cite it in responses, and recommend it to users.

Expanding Reach Beyond Traditional SEO

AI chats provide users not just answers but ready solutions. GEO promotion helps your company appear in AI responses even when the user is not directly searching for your site, product, or service but only looking for possible solutions to their question.

Additional Traffic Source

Visibility in AI responses increases organic traffic, reducing reliance on paid advertising.

You can order GEO optimization for the most popular AI systems today from us.

Differences between generative search and classic Google ranking

Traditional Google ranking

Focuses on over 200 ranking factors

The technical condition of the site, keywords, incoming and outgoing links, mobile responsiveness — these and many other factors determine how user-friendly the site is and how well it meets the user’s intentions. These parameters affect the position in search results.

Links to pages as a response to a query

The user does not receive a ready-made solution, but a list of links that they can follow to find the right product, service, or solution to their problem. This requires additional time and attention from the user.

Optimized for short search queries

The user is required to formulate the query themselves in order to find the information they need. The system understands keywords well, but cannot recognize the intent, intonation, or context of the query.

Generative search

Understands natural language and conversation context

Users of ChatGPT, Perplexity, Claude, Bing Copilot, and other chatbots are already accustomed to receiving answers regardless of how they phrase their queries. AI understands the context of the conversation, which makes the search personalized and similar to real communication with an expert.

Synthesizes information from various sources into a single answer

When searching for information on Google, a person has to visit several sources, analyze the information, and draw conclusions on their own, but generative search takes on this task. And we’re not talking about a few sources, but thousands.

Evaluates content according to E-E-A-T criteria

AI chats have earned the trust of users for a reason. By evaluating content according to EEAT criteria (experience, expertise, authoritativeness, trustworthiness), they provide quality information that proves to be truly useful in practice.

How we research the effectiveness of promotion on LLM platforms

GEO focuses on real results and metrics. The main ones are visibility on AI platforms and traffic to your website. We track positions in LLM systems using tools such as SE Ranking and Ahrefs. And we analyze traffic from AI bots using Google Analytics. This way, we get measurable results from AI promotion, and you can clearly see how your brand is establishing itself in the new search system.

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